Strategic Marketing Article - Getting
vocal on the web 5th April 2004
- use a voiceover to personalise your website and increase sales
Some people find computers threatening. The very presence of
a screen in the room gives them the shivers. Now, it's partly
because the thing reminds them of work that still needs doing,
or of hours spent in its company when the world carries on outside.
And it's partly the look of it - this big, gaping mouth that
lurks there in the corner, waiting for a feed. Read more...
Talking Website examples...
Charlwood
Lawdit Solicitors
Luther King
House
Benefits
Users who are new to the Internet, users who are visually
impaired, users with dyslexia or low literacy levels or
users who simply can’t be bothered to read your carefully
written text, can easily be directed around your site by
a human voice. Adding a spoken word element to your site
increases accessibility.
Audio enhancement of web sites is a fast developing area.
Because of the huge demand for computer games, music and
video, most home Internet users now have a computer with
speakers attached. This has opened up new and exciting ways
of delivering information to potential customers.
"Stickiness". Our tests have shown that users
will look at more pages on your web site and will stay for
longer, if there is a friendly voice guiding them.
Adding extra information to your web site is easy with
a voice-over. Seasonal greetings, news updates, promotions,
new services and product information can all be created
quickly and efficiently.
Professional voice-overs add a friendly and personal touch
to your web site and immediately grab a users attention.
The quality of our audio is excellent, even with standard
modem connections.
Our professional voice-overs are amongst the best in the
UK. You will instantly recognise many of the voices
from TV and radio commercials. Our voices add instant polish
to your site.
